
Bring maximal happiness into your life! Global K-lifestyle sensation Wiggle Wiggle is making its long-awaited debut in the Philippines with its first-ever Pop-Up Store in Manila. The vibrant Korean brand, beloved by millions of customers for its quirky, joyful aesthetic and functional products, will be setting up shop at the Ground Floor, North Entertainment Mall, SM Mall of Asia for a limited time — November 28, 2025 to January 28, 2026 only.


Wiggle Wiggle in Singapore
This holiday season just got a major upgrade for K-culture lovers, design enthusiasts, and style-conscious shoppers. Now, you can experience the brand’s signature happy universe firsthand and shop for premium gifts.
The Wiggle Wiggle Pop-Up Store at SM Mall of Asia is the perfect opportunity for Filipino fans to own the same trending, idol-approved items that dominate Korean fashion and lifestyle. Entry is free, and it will be open from 10 / 11 AM – 10 PM daily.
Wiggle Wiggle’s entry into the Philippines is facilitated by the National Book Store Retail Group, which includes its namesake brand, the leading books and school & office supplies retail chain, as well as specialty stores Art Bar and Kids Ink.
For more updates, follow Wiggle Wiggle PH’s official social media accounts — @wigglewiggle.ph on Facebook, Instagram, and TikTok.
