[INDONESIA] K-Life & K-Live Indonesia: 2025 KOREA 360 Brand Showcase Brings Korean Trends Closer to Jakarta

K-Life & K-Live Indonesia: 2025 KOREA 360 Brand Showcase invites visitors to experience the best of Korean lifestyle and entertainment in one exciting event. Held at the Main Atrium of KOREA 360 from December 17 to 21, 2025, the showcase presents a wide range of booths across Content, Beauty, Living, and Food categories. Visitors are encouraged to explore every booth, capture fun moments, and take part in the Grand Tour activities that turn the visit into an interactive and rewarding experience.

One of the highlights of this showcase is the introduction of selected Living and Food brands from Korea. From authentic flavors to carefully crafted products, each brand reflects innovation through advanced technology and high quality ingredients. Whether visitors are just starting to explore K Brands or are already familiar with Korean products, the event offers a hands on opportunity to try, discover, and bring home new favorites while learning more about the stories behind each brand.

At K Life and K Live Indonesia 2025 KOREA 360 Brand Showcase, visitors can explore a diverse lineup of Korean brands across the Food and Living categories. From the Food sector, brands such as BTC Corporation, ONES FARM Co., Ltd., Taewoong Food Co., Ltd., COSAT Inc., and PT Asia Utama Indonesia present a wide range of Korean food and beverage products, including snacks, health foods, and refreshing drinks made with carefully selected ingredients. These brands highlight authentic Korean flavors combined with modern production standards, offering visitors a chance to taste and experience Korea’s culinary innovation firsthand.

Meanwhile, the Living category is represented by well known lifestyle and household brands such as LocknLock Indonesia, which showcases practical and stylish drinkware and storage solutions designed for everyday use. In addition, PT Tirta Buana Indoraya, an importer of Korean foods and cosmetics, brings products that bridge lifestyle convenience with Korean quality standards. Together, these brands reflect how Korean Living and Food products continue to evolve through thoughtful design, trusted technology, and user focused innovation, making the showcase an ideal place for visitors to discover, try, and take home their favorite Korean brands.

Beyond shopping, the showcase is designed as an interactive experience. Visitors are encouraged to explore all participating booths, capture their favorite moments, and share them on social media as part of the Grand Tour activities. Completing these steps not only makes the visit more fun and engaging, but also opens the door to exclusive rewards, including merchandise from KOREA 360 and other exciting prizes. Whether you are new to Korean brands or already a loyal fan, this event offers a hands on way to discover new favorites and enjoy the atmosphere together with friends.

One of the biggest highlights of the event is the opportunity to win tickets to the HUG K Pop Concert, featuring MINHO, HIGHLIGHT, Tiara Andini, and Lullaboy. A total of 200 concert tickets are up for grabs by joining the event activities at the KOREA 360 Brand Showcase. By shopping, posting, and completing the required steps, visitors can enter the lucky draw and stand a chance to attend this special concert.

Stay tuned to KOREA 360 for the latest updates and full details. Do not miss the chance to visit and take part in the 2025 KOREA 360 Brand Showcase, happening from December 17 to December 21, and be part of this vibrant event presented by KOREA 360 and KOCCA.

Written by: Asti Wisnu
Photos by: KOREA 360

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